# Marketing Funds to Promote GMX and to Test Trader Incentive Scheme 2.0

**URL:** <https://gov.gmx.io/t/marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme-2-0/5016>\
**Category:** Proposals\
**Tags:** governance\
**Created:** [January 29, 2026, 2:55pm UTC](https://gov.gmx.io/t/marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme-2-0/5016 "2026-01-29T14:55:10Z")\
**Posts on this page:** 1\
**Showing post:** 2

<div class="post-metadata">

**Author:** ![Rob](https://sea2.discourse-cdn.com/flex020/user_avatar/gov.gmx.io/rob/32/1790_2.png) [@Rob](https://gov.gmx.io/u/Rob)\
**Post date:** [January 29, 2026, 2:55pm UTC](https://gov.gmx.io/t/marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme-2-0/5016/2 "2026-01-29T14:55:26Z")

</div>

Reserved for change log

The previous post had great discussion around the incentive scheme model but not on the funds for marketing or reporting / expectations of the marketing efforts.

This post has removed a lot of details about the exact operations of the incentive program to be shared in the comments by the core designer of the program.

Major changes:  
-Amount requested increased  
\*Budget for general marketing activies  
\*funds for MegaETH LP Bootstrapping  
-Change of incentive rollout to phases and not a hard week by week  
-Overall heavier hand on a marketing push across all fronts.  
-General expectations for marketing options to be evaluated then marketing attempts measured

Link to previous post: [https://gov.gmx.io/t/modified-marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme/4986/47](https://gov.gmx.io/t/modified-marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme/4986/47)

---

_[View the full topic](https://gov.gmx.io/t/marketing-funds-to-promote-gmx-and-to-test-trader-incentive-scheme-2-0/5016)._