[GoldLink Protocol] Grant Bi-Weekly Update 4

GoldLink Protocol Grant Bi-Weekly Update

Date: 08/22/2024

I. Executive Summary:
With the continual volatility in markets and drop in funding fees, borrow volume has continued to lag though we have seen lending volume pick up and expect a large influx of lending capital with AVAX launch next week. We’ve begun to kick off several growth campaigns we have been planning, including initial points/rewards to incentivize first-time users and keep track of current activity. We’ll also be working with 3rd parties through substack /Twitter to spread awareness, which will be rolling out in the coming weeks. We also recently hired a BD Lead who is now onboarded and ramping up on outreach. We expect to yield additional borrowers/lenders and raise awareness among our target audience (primarily current funding rate farmers on other platforms.)

a) Roadmap Progress

  • Lending volume has picked back up, trending towards the initial milestone despite the setback in the previous period ($1M).
  • Borrow volume has continued to fluctuate with funding rates, though adding additional markets has consistently caused a bump, which we will expect to continue as we add additional Arb markets and Avax.

b) Milestone/KPI Achievements

  • Lending Deposits : $944,153.24 / $1,000,000
  • Borrow Volume: $196,938.63 / $500,000

c) Dune Dashboards: https://dune.com/goldlink_protocol/goldlink-protocol

All metrics represent the period of August 9 - August 22, 2024:

II. Current Progress:

  • Lending Deposits: $141,057 (+687%)
  • Borrow Volume: $7,256. (-70%)
  • Daily Active Wallets: 5.3 (+6%)

III. Community Engagement:

  • 46 Twitter followers (+35%)
  • 8.1k impressions (69%)
  • Added in several recent new protocols to watch lists across Twitter + Newsletters

IV. Partnerships and Collaborations:

  • Upcoming Avalanche launch with pledged borrowers and lenders
  • Upcoming lending pool integrations with Rivo (others in the planning phase)
  • Galxe campaign for early engagement
  • Discord roles for early users
  • Twitter posts from KOL/Influencer accounts
  • Additional GMX Markets (Sol + Evaluating others) launching soon to add more borrower diversity
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